DigitalOut-of-Home

The economics of DOOH are different from static, and pretending otherwise is how campaigns get wasted. You are not buying a face for a month — you are buying a share of voice inside a loop. What matters is loop length, slot duration, and how many other advertisers are in the rotation with you.

We publish all three for every screen we operate. A ten-slot loop at eight seconds means your message plays roughly forty-five times an hour, and we will tell you what that costs per thousand impressions before you sign anything.

Because creative is a file rather than a printed face, DOOH is where the interesting work happens: different messages by time of day, weather-triggered copy, countdowns, live scores, or a straight rotation of six product variants. If you can specify the rule, we can run it.